Why Would I Leave My Marketing Agency?
You Are Limiting Your Marketing Budget
When you pay a marketing agency $5,000 per month, only about $2,000 (40%) actually funds the people creating your campaigns—the designers, writers, and strategists working on your account. The remaining $3,000? That’s split between keeping the agency’s lights on ($1,500 for office space, software, and other overhead) and padding their profits ($1,500 pure margin). In other words, you’re paying as much for their business expenses as you are for your own marketing results.
No one knows your business like you do.
You can hire the best agency in the world, but they’ll never know your customers, your competition, or your daily grind like you do. Agencies rely on discovery calls and briefings to “learn your brand,” but that insight barely scratches the surface. Meanwhile, you’re the one answering the phones, handling customer feedback, and navigating market changes in real-time. When you hand over control, you risk losing the authenticity and instinct that only comes from living your business every day.